Insights

Practical perspectives on Smart TV advertising in short-term rentals.

• Which Smart TV platforms work for in-room advertising (and which lock you out)

  Five major Smart TV platforms compared for in-room advertising: which allow third-party app installation, which are locked down, and what operators should specify when buying TVs for rentals.

• How much can a Smart TV actually earn per room in a short-stay rental?

  Occupancy, dwell time and geography set the ceiling on ad revenue per room. What a real pilot should show you before you commit.